With the advent of Web 2.0, the power was given back to the people and the floodgates that once kept “the man” as the only voice have opened. It is now up to the people to democratize all this information as it continues to find new ways to reach and affect us. We are now entering into the “Information Age,” a time when information finds us because everyone is constantly connected in one way or another more than they know. As we progress farther in, the information overload we are currently experiencing will soon become more filtered and targeted towards specific niches once the lines are drawn. It is now up to us to be apart of this change and shape it based on our needs and wants because we are currently experiencing a paradigm shift like never before.
Reasons Why I Blog
Online rules are blurred and being rewritten everyday as technology changes, evolves and is shaped to fit our needs. This is where opportunities present themselves and dreams are made. It is said that everyone has their 15 minutes of fame at some point during their online journey. As glorious as this sounds, I don’t want 15 minutes of fame and to burn out but a lifetime of value associated with my name and brand because of my interaction with others. And I do this in a variety of ways.
Personal Branding
Relatively new term that has come about over the past few years that is basically asking you to dig down deep to find out who you really are. This blog will be the hub of my personal brand online as I continue to cultivate it. Anyone who comes upon this website and blog will gain a better understanding of what makes me tick and why I am who I am. I wrote everything here and I stand by it.
Online Reputation Management
In tandem with personal branding, it is necessary to control how you are perceived online and you can do that in a few ways. SEO is the primary way to do this by controlling what comes up in a Google search of your name because you WILL be Googled at some point. Also through social media and community interactions can you grow your presence online to expand your influence.
Technology
To be honest with you, I am a tech fanatic and love keeping up to date with all the new gadgets and gizmos. Most of this can be readily available online and I will discuss any new, cool and exciting things I find. I also attend CES every year to get my fix.
SEO
Search engine optimization is the bread and butter of driving free traffic online to your blog or website. This is how you position yourself online in the eyes of a search engine and how you control how you will be found.
Social Media
No reason to preach here, just wanted to say that the golden rule of social media is that YOU ARE NOT SPECIAL. The power behind social media is to add value to the conversation and build a community around ideas. Thought leaders are being created everyday because they can inspire others in an unselfish way.
YOU
In the end the only reason I do what I do if for you. Social media, blogging and networking doesn’t work if there is only one person involved. This is a conversation that takes two to tango, so please engage!
This blog isn’t unique, just like anyone else it is used as a channel to voice my opinions, thoughts and ideas. I want to be able to create a community around the interactions made here so that it can be passed on to others.
Now that I told you why I blog, please let me know why you blog!
